On the occation for the 4th possition on the Football World Cup.
We did a webpage where the people could write messages for the player of the Uruguaian National Football Team.
With the messages we compose a book to express the joy of the all country. We gave this book to every player and person involved in the team.
The webpage was online for 3 days and when the team arrived to the country, after de World Cup, we gave them the books.
Client: Banco de Seguros del Estado
Agency: Young & Rubicam
ECD: Diego Lazcano
Creative Director: Fernando Cachón
Copywriter: Federico Cibils, Martin Rumbo
Art Director: Martin Coppola
Account Supervisor: Jorge Colotta, Cristina Fernandez